Yesterday I went on a trip with the Norfolk Chambers of Commerce. It was a backstage tour of the Theatre Royal in Norwich. It was absolutely fascinating.
It’s great to see the auditorium and look it out from the stage and see what the actors see. But the most fascinating part of the visit was going backstage.
It was extraordinary how big the theater was behind the scenes. The stage is actually a tiny part of it, and the auditorium is not much bigger. But backstage is absolutely massive. It is a rabbit warren of dressing rooms, star dressing rooms, wardrobe rooms, props rooms, a long line of pulleys that make all the scenery and the curtains work, everything. It was enormous.
This got me thinking about us at LiveLink. We are the backstage of the theater. We’re pulling up the curtains, moving the props, making sure everything is ready for the actors to do their job. Our clients may be the star, they may be working in the clinic, or running their hotel. They are the ones that are showing off at the front. They're the star. They're the person in the spotlight. Whereas, we’re the people pulling on the pulleys behind them. Getting all their bits to work so that they can do their job.
We're answering the telephone calls; we're speaking to the clients. We're listening to all their woes and worries and concerns when they're calling, so that our client can just be this very big smiley person at the front with the big arms open wide, saying "Welcome”.
Everyone needs someone to shift the scenery. Who moves yours?