Alternative performance measures: do managers disclose them to inform us, or to mislead us?

Event Details

Tuesday, 8 October, 2019 -
18:30 to 20:00
Julian Study Centre, UEA, Norwich NR4 7TJ
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When managers announce their earnings in a press release they can disclose a great variety of performance measures. These ‘alternative performance measures’ are created by them, without following any accounting standard. Critics claim these measures are disclosed to mislead investors, while managers state their objective is to provide valuable information to capital markets.

Join Prof Ana Marques (Norwich Business School) to find out how to tell which measures are useful, and the impact of industry competition and the institutional environment.

Inaugural lectures recognise and celebrate the promotion of UEA academics to the position of professor, whilst giving audiences the chance to hear about their research and its impact on society. These lectures are free and open to all, and there's no need to book; simply turn up on the night, or watch live via YouTube. Each lecture is followed by a free drinks reception, with a chance to meet the speaker and ask them questions about their research.

These lectures are free and there's no need to book; simply turn up on the night!


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