Big C Will Go to the Ball, via the 1920s!

It has been announced that the Royal Norfolk Show Ball 2018 will raise funds for Norfolk’s cancer charity, Big C.

To inspire the ball’s ‘Roaring Twenties’ theme, Big C team members and volunteers visited Norwich’s Maddermarket, which was itself founded as a theatre in 1921, for a celebratory photoshoot.

The team rifled through the Maddermarket’s treasure-trove costume department and were kitted out in dazzling 1920s flapper dresses, beads and boas for the ladies and dashing period evening wear for the gentlemen.

Clive Evans, Director of Income Generation and Communications at Big C says “A big thank you to the Maddermarket for helping us to celebrate our announcement as next year’s Norfolk Show Ball charity. Thanks also to the City College Hair and Media Make-Up students who did a wonderful job in creating an authentic look and the UEA who provided volunteers for the shoot. We are really looking forward to being transported back in time to the atmospheric ‘Roaring Twenties’. It is a fascinating and glamorous era and it promises to be a fabulous event.”

Funds raised from the Royal Norfolk Show Ball will go towards a new Big C Community Centre in Norwich which is scheduled to open late 2018. The four existing Big C Centres in Kings Lynn, Great Yarmouth, Gorleston and at the Norfolk and Norwich University Hospital (NNUH) provide emotional and practical support and information for anyone affected by cancer in the local community. Each year approximately 8,000 people are given a cancer diagnosis in Norfolk and Waveney. In 2016, the number of visits to Big C’s centres increased by 12%, compared to the previous year.

In 2015, over 1,000 people in Norwich were diagnosed with cancer. Currently the Norwich area is served by Big C’s acute centre at the Norfolk and Norwich University Hospital, which last year provided support more than 15,000 times.

Mr Evans continues, “Cancer affects us all in different ways and supporting people affected by cancer is integral in optimizing their health and wellbeing. Big C has a long history of providing outstanding services to help people through their cancer journey. This new community Centre, in addition to our current centre at the hospital, will mean that more people will be able to access Big C support where and when they need us most.

“We are currently seeking corporate sponsors to support the Norfolk Show Ball and we would be delighted to hear from anyone interested in joining with us to help raise funds to help local people affected by cancer.”

The 2018 Royal Norfolk Show Ball will be held at the Norfolk Showground on Friday 22nd June.

Corporate sponsors interested in supporting Big C at the Norfolk Show Ball, please contact / 01603 619900. Tickets are now on sale for the event, please visit to find out more.

To learn more about the work Big C does to improve the lives of those affected by cancer in Norfolk and Waveney, please visit

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