Norfolk Finance Broker wins ‘third time lucky’ Business Moneyfacts Award!

Following its success in reaching the last six of the prestigious Business Moneyfacts Broker Awards in 2012 and 2013, Norwich based commercial finance broker B2B Cashflow Solutions has gone one better in receiving a ‘Commendation’ this year at the recent awards in London.

A privately owned and independent commercial finance, business banking and financial management consultancy, the business has been shortlisted three years running.

The company was nominated and recognised from within the industry based on the high level of excellence across all aspects of its business model throughout the year prompting Director Simon Reynolds to comment “We are delighted that this industry award has not only continued to acknowledge the work we are doing on behalf of SME’s, but has recognised our ongoing development compared with the two previous years. Some would say this is a case of ‘third time lucky’ but perhaps we are simply delivering our strategic development objectives (with an element of luck thrown in!)?”

Simon reflected “In an ever challenging financial climate for UK businesses we believe we continue to fly the flag for Norfolk by being shortlisted in the Business Moneyfacts Broker Awards for the third year running. Furthermore we finished in the top three this year marking an improvement on our top six finish in the previous two years. This reaffirms acknowledgment for B2B Cashflow Solutions in regard the quality of our service and our overall creativity in championing financial solutions within our local business community. Our business model offers region-wide coverage throughout East Anglia, with dedicated local support, and it is encouraging that our approach is recognised within the industry.”

B2B Cashflow Solutions was launched back in 2006 with a vision to broaden the scope of asset finance lending through innovative products and services. Following the 2008 banking crisis, the directors identified the opportunity to develop more diverse funding solutions, within an increasingly restrictive financial climate, which complement those offered by the banks and other traditional lenders, on behalf of their business customers.

Simon continues: “Our differentiation in creatively bringing together a wide range of elements to build financial solutions is underpinned by our consciously relationship driven and person- centred approach to our customers, partners, and our business.’’

This approach has proven very successful. B2B Cashflow Solutions has gone from strength to strength in their eighth trading year, with lending in excess of £20,000,000 facilitated on behalf of local businesses in its current financial year.

Today, more than 50% of the company's business originates from referrals from the major financial institutes while maintaining and developing a direct, proactive approach to relationships with business customers to deliver asset based lending solutions throughout the East of England and beyond.

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