Introducing Rechenda Smith
Rechenda Smith
Fractional Marketing Director
Rechenda Smith is a Fractional Marketing Director and business owner with more than 20 years’ experience across in-house marketing teams, agency environments, and running her own successful marketing consultancy before her solo offering, Rechenda Does Marketing.
Having worked with businesses across a wide range of sectors; from professional services and manufacturing to interiors, hospitality, and construction; Rechenda brings a commercially focused, real-world perspective to marketing and business growth.
Throughout her career, she has supported organisations with strategic marketing, brand positioning, lead generation, PR, communications, and business development. More recently, she has specialised in working as a Fractional Marketing Director, helping established SMEs gain senior-level marketing leadership without the cost of a full-time hire.
Alongside marketing strategy, Rechenda is passionate about supporting the next generation of business professionals and owners. Having built and grown her own business, she can offer practical insight into entrepreneurship, business planning, recruitment, HR, finance, operations, systems, and scaling a service-based company.
Known for her honest, down-to-earth approach, Rechenda enjoys mentoring young professionals, sharing career advice, and helping businesses bridge the gap between creative marketing ideas and commercial results. As a Norfolk Chamber Co.NextAmbassador, she is excited to support and connect with emerging business talent across the region.
Rechenda can support members with:
- Marketing strategy and planning
- Building confidence in marketing careers
- Starting and growing a business
- Personal branding and LinkedIn presence
- Understanding lead generation and sales funnels
- Managing freelancers, agencies, and suppliers
- Business operations, systems, and processes
- Recruitment and building a team
- PR, networking, and raising your profile
- Content marketing and social media strategy
- Turning ideas into practical action plans
- Balancing creativity with commercial thinking
- Understanding what actually drives business growth
www.rechendadoesmarketing.co.uk
07506 209891